Web Marketing Blog | Channel Digital

Mixing on-line and event marketing

Written by Anna Barrington on .

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At Channel  Digital our raison d'ê·tre is all about helping our clients to maximise the effectiveness of their online investment, making their web site attract the right people, and develop sales and enquiries for a business.   (Different goals may apply to charity or community web sites, but the process by making them happen, is remarkably similar).

However it is usually the case that a business also exists and functions in the offline world – the real world, and that some of the most valuable online interactions are the ones that tie in best with your real world activities.

So after some discussions with some friends on the subject, we wanted to look here at the interaction between online and offline marketing, and the tools and methods that can be used to tie the two together.

For example looking at attending a show or trade exhibition, what are the type of things that you can do online to assist your presence at the physical event?  And what can you do at the event to make maximum use of your web abilities?


Wordpress Security Update

Written by Luke Best on .

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A group of security flaws have been found and fixed in Wordpress - Wordpress website owners need to be aware and take action.

What has happened?

This alerts was issued yesterday (April 21st 2015) on the Wordpress site.

A number of wordpress extensions were written in a manner which allowed attacks to penetrate the web site.  These are called an "XSS Vulnerabilities".  In the usual manner Wordpress has advised the developers, who should all have created updated versions of their plugins with the flaw fixed.   They then advise us and you, the web developers and web site owners, in order that we can apply these fixes.

What should you do?

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