The social media giant Facebook has brought hashtags, a popular tool within Twitter and some other social media engines, to its shores. Hashtags are used to search for topics of a similar theme and can also increase the rate that your own message is found. A twitter update with “I like #red” will mean that any person searching for #red will find your post, as well as every other post including the term. This has proven to be an exceptionally popular option for users of Twitter, allowing conversations about news items, entertainment and current events between perfect strangers.

For many people working within the SEO industry, it has become clear that Google is now taking a hardened stance against spammers and those that would manipulate their systems to get better rankings. If you’re a business looking to market (and profit)through search engine campaigns then you will probably want to be aware of these changes. The bottom line is that Google no longer gives assured results for simply getting as many links as you can afford. In fact, they’re working harder than ever to assure that quality and trust is rewarded, leading to a more complex relationship with the search engine itself.

According to HubSpot, Companies that blog at least 20 times per month get 5 times more traffic than those that blog only a few times per month.

So that's one new blog per working day we should all be producing.

That’s not as tough as it might sound. Really.